rhumb.

    Dial a CFO

    Expert guidance. On demand.

    For live commercial questions where you need senior finance or commercial thinking, without the full commitment.

    Use it for a specific decision, a pricing call, a contract review, or to stress-test a plan before you act.

    Commercial Finance
    Pricing & Margin Optimisation
    Client & Account Profitability
    Scope Creep
    Contract Terms
    Revenue & Pipeline Forecasting
    Commercial Operations
    Capacity & Resource Planning
    Tech Stack & AI Efficiency
    Service Delivery & KPIs
    Onboarding & Lifecycle Workflows
    Commercial Strategy
    Packaging & Retainer Models
    Pitch & Proposal Economics
    New Market & Service Expansion
    Agency Exit & Value Creation
    Working Capital Optimisation
    Commercial Finance
    Pricing & Margin Optimisation
    Client & Account Profitability
    Scope Creep
    Contract Terms
    Revenue & Pipeline Forecasting
    Commercial Operations
    Capacity & Resource Planning
    Tech Stack & AI Efficiency
    Service Delivery & KPIs
    Onboarding & Lifecycle Workflows
    Commercial Strategy
    Packaging & Retainer Models
    Pitch & Proposal Economics
    New Market & Service Expansion
    Agency Exit & Value Creation
    Working Capital Optimisation

    Book a session

    Pick the session length that fits your question, then choose a time.

    Good for

    • Pricing structure
    • Offer positioning
    • Client profitability
    • Scope or retainer issue
    • Commercial risk review

    Includes pre-call questionnaire + short written recap.

    Payment is taken securely when you book. Pick a time below, pay to confirm, and you'll get a calendar invite with the video link straight away.

    Plans change — we understand. You're welcome to reschedule free of charge with 48 hours' notice, and to cancel with 72 hours' notice for a full refund. Within those windows the session is reserved just for you, so the fee stands — but you're always free to move it to a later date.